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adexchanger.com

94 / 100
DomainScore
52 / 100
Ahrefs URL Rating
35 / 100
Majestic Trust Flow -3
82 / 100
Ahrefs Domain Rating -1
7793
Ahrefs Referring Domains
0 / 24
Spam and Blacklists flags
Most common dofollow anchors
[image]
AdExchanger
Read More
Most common country
us country flag
Most common TLD
.com
885
Unique Backlinks
475
Unique Domains
3
Backlinks Lost

High 27%

Mid 32%

Low 41%

Quality Distribution

Backlinks

Most common dofollow anchors

Anchor No. Domains
[image] 54
AdExchanger 20
Read More 8
Ad Exchanger 8
Read more 5
check this resource 4
AdExchanger.com 3
adexchanger.com 3
article 3
Verve 3
better serve advertisers 3
Terms of Use 3
Adexchanger 3

Most common countries

IP Country No. Domains
us country flag 286
de country flag 17
gb country flag 13
ie country flag 8
nl country flag 5
es country flag 5

Most common TLD's

Domain TLD No. Domains
.com 369
.org 21
.net 11
.io 11
.uk 6
.co 6
31
Lost Backlinks
24
Unique Sources
Domainscore From To Time checked
0/100 http://www.wagsit.com/ adexchanger.com/data-driven-thinking/product-teams-are-the-mobile-marketers-of-tomorrow/ 16 Feb 2019
0/100 http://www.wagsit.com/ adexchanger.com/data-driven-thinking/closing-the-gap-between-marketers-and-technology/ 16 Feb 2019
6/100 https://www.fullmontyshow.com/ adexchanger.com/strategy/marketing-vet-jim-stengel-spent-25-years-at-pg-and-hes-got-some-advice/ 14 Feb 2019
0/100 http://www.party101.com/ adexchanger.com/digital-tv/att-first-party-data-floods-into-turners-linear-and-digital-inventory/ 13 Feb 2019
8/100 https://blog.beeswax.com/ adexchanger.com/data-driven-thinking/hidden-dangers-supply-path-optimization/ 09 Feb 2019
6/100 https://business.ticketmaster.com/ adexchanger.com/online-advertising/what-ticketmaster-is-grateful-for-this-thanksgiving-hint-its-the-nfl/ 09 Feb 2019
33/100 https://videologygroup.com/ adexchanger.com/tv-and-video/tv-advertising-readies-performance-lifetime/ 03 Feb 2019
8/100 http://www.swirl.com/ adexchanger.com/mobile/beacon-platform-swirl-locates-18-million-in-series-c/ 01 Feb 2019
27/100 https://goodwaygroup.com/ adexchanger.com/data-driven-thinking/what-weve-already-learned-from-direct-to-consumer-companies/ 30 Jan 2019
62/100 http://www.spotx.tv/ adexchanger.com/digital-tv/discovery-to-run-automated-guaranteed-programmatic-campaigns-through-spotx/ 29 Jan 2019
20/100 http://adcontrarian.blogspot.com/ adexchanger.com/ad-exchange-news/pgs-pritchard-dont-want-waste-time-money-crappy-media-supply-chain/ 26 Jan 2019
20/100 http://adcontrarian.blogspot.com/ adexchanger.com/agencies/ana-confirms-fbi-criminal-investigation-on-ad-transparency/ 26 Jan 2019
0/100 http://articles.guntherlee.com/showarticles.php?cat=144 adexchanger.com/data-driven-thinking/why-the-digital-advertising-industry-needs-an-ethics-by-design-framework/ 09 Jan 2019
1/100 http://blockchaintimes.io/2018/06/21/thursday-june-21-2018-daily-news-digest/ adexchanger.com/online-advertising/still-blocks-blockchain-ad-tech-hopes-race-year/ 01 Jan 2019
22/100 https://www.jivox.com/ adexchanger.com/analysts/forrester-creative-advertising-technology-evolves-toward-personalization/ 24 Dec 2018
27/100 https://goodwaygroup.com/blog/ adexchanger.com/data-driven-thinking/through-consolidation-and-net-neutrality-repeal-the-duopoly-could-become-a-lots-more-opoly/ 22 Dec 2018
27/100 https://goodwaygroup.com/blog/ adexchanger.com/data-driven-thinking/oracle-salesforce-adobe-ttd-oath-independent-ssps-roku-and-liveramp-must-come-together/ 22 Dec 2018
27/100 https://goodwaygroup.com/blog/ adexchanger.com/agencies/goodway-group-prez-jay-friedman-fights-the-good-fight-against-last-click-attribution/ 22 Dec 2018
6/100 https://www.fullmontyshow.com/ adexchanger.com/ad-exchange-news/how-advertisers-are-using-twitch-to-reach-people-who-hate-ads/ 10 Dec 2018
0/100 http://www.valuenewsnetwork.com/news-feeds adexchanger.com/mobile/applovin-picks-up-400m-in-pe-investment-plans-acquisitions-and-potential-ipo/ 08 Dec 2018
3/100 http://www.emmetmarvin.com/news-events/market-intelligence-briefing adexchanger.com/digital-tv/sorenson-files-chapter-11-bankruptcy-to-escape-sinclair-deal/ 01 Dec 2018
0/100 https://jppcurrentevents.wordpress.com/ adexchanger.com/online-advertising/who-wins-and-loses-as-brands-flee-the-long-tail/ 25 Nov 2018
35/100 https://www.owneriq.com/ adexchanger.com/online-advertising/is-2016-the-year-marketers-embrace-data-sharing/ 24 Nov 2018
1/100 http://revelationnow.net/beginning-of-the-sorrows/ adexchanger.com/data-driven-thinking/data-drought-prepare-for-a-deluge/ 23 Nov 2018
2/100 https://digitalinasia.com/ adexchanger.com/online-advertising/why-ad-tech-in-search-of-an-exit-has-reason-to-hope/ 22 Nov 2018
2/100 https://digitalinasia.com/ adexchanger.com/mobile/why-cpgs-beating-up-on-influencers-is-great-for-influencer-marketing/ 22 Nov 2018
18/100 https://www.sessionm.com/ adexchanger.com/ad-exchange-news/everyone-wants-to-be-a-cdp-heres-whos-actually-doing-it/ 21 Nov 2018
28/100 https://resolutionmedia.com/us/en/news-events/ adexchanger.com/adexchanger-talks/podcast-marketing-finds-its-voice/ 20 Nov 2018
4/100 https://www.thevab.com/ adexchanger.com/tv-2/turner-ad-sales-boss-donna-speciale-wants-to-blur-the-line-between-linear-and-digital/ 20 Nov 2018
0/100 http://www.xxmg.me/ adexchanger.com/ 16 Nov 2018
7/100 https://us.dentsuaegisnetwork.com/ adexchanger.com/agencies/merkles-david-williams-on-using-identity-in-a-gdpr-world/ 10 Nov 2018

Spam and Blacklists

0 / 24 flags found
  • Domainstats Spam Flags

    0 / 12 flags found

  • Google Safe Browsing 04 Feb 2019

    Clean

  • WOT 09 Jul 2018

    Trustworthiness - Good (confidence 8%)

    Child Safety - Excellent (confidence 7%)

    Category - Good site (confidence 8%)

  • McAfee 07 Jul 2018

    Threat Intelligence: Minimal Risk

    Web Category: Technical/Business Forums

  • squidblacklist.org 17 Feb 2019

    Clean

  • Malwaredomains.com 13 May 2016

    Clean

  • PhishTank.com 13 May 2016

    Clean

  • Malwarebytes.org 13 May 2016

    Clean

  • spam404.com 13 May 2016

    Clean - Database of scammers

  • Spamhaus 13 May 2016

    Clean - 9 different lists

  • Surbl.org 13 May 2016

    Clean - 6 different lists

  • Spam Eating Monkey 13 May 2016

    Clean - 2 different lists

  • JunkemailFilter.com 13 May 2016

    Clean - 5 different lists

Registration details

2008-07-13

Registration Date

FastDomain Inc.

Registrar

14 Aug 2015

Whois checked

IP info

Updated 23 Dec 2018
104.198.60.168
IP
(2 domains on this IP)
Updated 26 Jan 2018 0
IP Blacklists
(out of 23 blacklist-providers)
Mountain View us country flag
Location
AS15169 Google Inc.
ISP

Name Servers

- Updated 14 Aug 2015
Name
dns1.stabletransit.com
dns2.stabletransit.com

Crawl Information

Updated 28 Jan 2019
1.23s
Time to fetch
200
HTTP code

https://adexchanger.com/

Final URL

Title

AdExchanger | News and Views on Data-Driven Digital Advertising and Marketing

h1

AdExchanger.com

Favicon

favicon

Word count

2595

Dofollow links on the home page

External: 24
Internal: 110

Description

AdExchanger provides news, analysis and events dedicated to the data-driven marketing space.

SEO Metrics from third parties

Updated 07 Jul 2018
82 -1
ahrefs Domain Rating
7793
Domains Linking in

52 - https://adexchanger.com/ (home page)

Pages with the highest Ahrefs URL Rating
37841
Pages crawled by Ahrefs
Updated 07 Jul 2018
63
Domain Authority
51
Page Authority
Updated 12 Nov 2018 / 01 Jan 2019
54 -1
Citationflow
35 -3
Trustflow
Regional/North America
Category
Yes
In Majestic Top Million?
5777 (-32)
Referring Subnets
7359 (-7)
Referring IPs
14098 (+131)
Global Rank
7379 (+62)
Rank for all

Old SEO Metrics

Updated 05 Feb 2019
56259
Global Rank

20701 Flag of United States
National Rank

Internet Archive

Updated 07 Jul 2018
2482
Times Saved
01 Mar 2003
First Snapshot
04 Jul 2018
Last Snapshot

Mobile

Updated 07 Jul 2018
19
Mobile Speed

21
Desktop Speed
99
User Experience

Full info on this link.

Social Media

Updated 13 Jul 2018
856
Facebook Mentions

Pages

682
No. pages
Title and URL Backlinks First H1 No. of Words Internal Links External Links Time Crawled
http://www.adexchanger.com/ (HTTP 301)
Redirect to: http://adexchanger.com/
8 01 Feb 2019
http://adexchanger.com/ (HTTP 301)
Redirect to: https://adexchanger.com/
7 01 Feb 2019
AdExchanger | News and Views on Data-Driven Digital Advertising and Marketing
https://adexchanger.com/
7 AdExchanger.com 2595 110 24 28 Jan 2019
This Is How Google Is Preparing For GDPR | AdExchanger
https://adexchanger.com/privacy/this-is-how-google...
6 AdExchanger.com 2032 63 17 01 Feb 2019
Fraudsters Are Masquerading As Real DSPs | AdExchanger
https://adexchanger.com/online-advertising/fraudst...
5 AdExchanger.com 1405 61 17 01 Feb 2019
Ads.txt: A Web 1.0 Solution To A Web 3.0 Problem | AdExchanger
https://adexchanger.com/the-sell-sider/ads-txt-web...
5 AdExchanger.com 2439 69 20 01 Feb 2019
http://adexchanger.com/privacy-policy (HTTP 301)
Redirect to: http://www.accessintel.com/privacypolicy/
4 01 Feb 2019
Essence Decreases Its Investment In Third-Party Data | AdExchanger
https://adexchanger.com/agencies/essence-decreases...
4 AdExchanger.com 905 61 15 01 Feb 2019
Verve Closes European Business Thanks To GDPR | AdExchanger
https://adexchanger.com/mobile/verve-closes-europe...
4 AdExchanger.com 901 62 16 01 Feb 2019
http://adexchanger.com/data-driven-thinking/consum... (HTTP 301)
Redirect to: https://adexchanger.com/data-driven-thinking/consumers-right-opt-advertising/
3 01 Feb 2019
http://adexchanger.com/online-advertising/define-p... (HTTP 301)
Redirect to: https://adexchanger.com/online-advertising/define-programmatic-buying/
3 01 Feb 2019
http://adexchanger.com/terms-conditions (HTTP 301)
Redirect to: http://www.accessintel.com/privacypolicy/
3 01 Feb 2019
http://www.adexchanger.com/data-exchanges/can-you-... (HTTP 301)
Redirect to: http://adexchanger.com/data-exchanges/can-you-identify-me-now-a-deep-dive-on-verizons-data-practices/
3 01 Feb 2019
Everyone Wants To Be A CDP. Here's Who's Actually Doing It. | AdExchanger
https://adexchanger.com/ad-exchange-news/everyone-...
3 AdExchanger.com 2069 66 18 01 Feb 2019
The Media Agency's Guide To GDPR And EPrivacy | AdExchanger
https://adexchanger.com/agencies/media-agencys-gui...
3 AdExchanger.com 2671 65 15 01 Feb 2019
4 Things To Know As Out-Of-Home Goes Programmatic | AdExchanger
https://adexchanger.com/digital-out-of-home/4-thin...
3 AdExchanger.com 2072 64 19 01 Feb 2019
Johnson & Johnson Taps Interactive Mobile Ads To Drive Purchase Intent For Retail Partners | AdExchanger
https://adexchanger.com/mobile/johnson-johnson-tap...
3 AdExchanger.com 1079 60 15 01 Feb 2019
Why CPGs Beating Up On Influencers Is Great For Influencer Marketing | AdExchanger
https://adexchanger.com/mobile/why-cpgs-beating-up...
3 AdExchanger.com 1054 61 18 01 Feb 2019
Google’s GDPR Consent Tool Will Limit Publishers To 12 Ad Tech Vendors | AdExchanger
https://adexchanger.com/online-advertising/googles...
3 AdExchanger.com 1408 63 17 01 Feb 2019
Index Exchange Called Out For Tweaking Its Auction | AdExchanger
https://adexchanger.com/platforms/index-exchange-c...
3 AdExchanger.com 1612 64 16 01 Feb 2019
Washington Post Builds Tech That Dynamically Inserts Ads Into Podcasts | AdExchanger
https://adexchanger.com/podcast/washington-post-bu...
3 AdExchanger.com 798 60 15 01 Feb 2019
http://adexchanger.com/ad-exchange-news/appnexus-s... (HTTP 301)
Redirect to: https://adexchanger.com/ad-exchange-news/appnexus-strikes-back-against-googles-attempt-to-end-header-bidding/
2 01 Feb 2019
http://adexchanger.com/ad-exchange-news/header-bid... (HTTP 301)
Redirect to: https://adexchanger.com/ad-exchange-news/header-bidding-wrappers-another-step-toward-the-end-of-the-waterfall/
2 01 Feb 2019
http://adexchanger.com/data-driven-thinking/broken... (HTTP 301)
Redirect to: https://adexchanger.com/data-driven-thinking/broken-trust-can-agencies-regain-credibility/
2 01 Feb 2019
http://adexchanger.com/data-driven-thinking/compar... (HTTP 301)
Redirect to: https://adexchanger.com/data-driven-thinking/comparing-apples-apples-questions-auditors/
2 01 Feb 2019
http://adexchanger.com/data-driven-thinking/thank-... (HTTP 301)
Redirect to: https://adexchanger.com/data-driven-thinking/thank-you-second-price-auctions-for-getting-us-this-far/
2 01 Feb 2019
http://adexchanger.com/data-exchanges/dynamic-yiel... (HTTP 301)
Redirect to: https://adexchanger.com/data-exchanges/dynamic-yield-builds-an-ad-server-for-website-content/
2 01 Feb 2019
http://adexchanger.com/events (HTTP 301)
Redirect to: https://adexchanger.com/events
2 01 Feb 2019
http://adexchanger.com/mobile/pinterest-two-thirds... (HTTP 301)
Redirect to: https://adexchanger.com/mobile/pinterest-two-thirds-of-all-pins-come-from-brand-or-business-websites/
2 01 Feb 2019
http://adexchanger.com/online-advertising/why-in-b... (HTTP 301)
Redirect to: https://adexchanger.com/online-advertising/why-in-banner-video-wont-die/
2 01 Feb 2019
http://adexchanger.com/platforms/revresponse-conne... (HTTP 301)
Redirect to: https://adexchanger.com/platforms/revresponse-connects-publishers-with-b2b-content-marketing/
2 01 Feb 2019
http://www.adexchanger.com/ad-exchange-news/inpowe... (HTTP 301)
Redirect to: http://adexchanger.com/ad-exchange-news/inpowered-wants-to-avoid-clickbait-by-focusing-on-engagement/
2 01 Feb 2019
http://www.adexchanger.com/data-driven-thinking/ho... (HTTP 301)
Redirect to: http://adexchanger.com/data-driven-thinking/how-to-measure-native-advertising-performance/
2 01 Feb 2019
http://www.adexchanger.com/data-driven-thinking/yo... (HTTP 301)
Redirect to: http://adexchanger.com/data-driven-thinking/your-dsp-has-rtb/
2 01 Feb 2019
http://www.adexchanger.com/digital-marketing-2/for... (HTTP 301)
Redirect to: http://adexchanger.com/digital-marketing-2/forrester-more-content-marketing-vendors-aim-for-complete-solution/
2 01 Feb 2019
http://www.adexchanger.com/digital-marketing-2/wil... (HTTP 301)
Redirect to: http://adexchanger.com/digital-marketing-2/will-click-fueled-content-marketing-crash/
2 01 Feb 2019
http://www.adexchanger.com/on-the-ecosystem/what-i... (HTTP 301)
Redirect to: http://adexchanger.com/on-the-ecosystem/what-if-online-doesnt-work-for-branding/
2 01 Feb 2019
http://www.adexchanger.com/online-advertising/alti... (HTTP 301)
Redirect to: http://adexchanger.com/online-advertising/altimeter-sees-two-paths-to-native-at-scale/
2 01 Feb 2019
http://www.adexchanger.com/the-sell-sider/incentiv... (HTTP 301)
Redirect to: http://adexchanger.com/the-sell-sider/incentivizing-low-bidding/
2 01 Feb 2019
http://www.adexchanger.com/the-sell-sider/viewable... (HTTP 301)
Redirect to: http://adexchanger.com/the-sell-sider/viewable-impressions-isnt-the-answer/
2 01 Feb 2019
Amazon’s Header Tag Goes Server-Side And Brings In Outside Demand | AdExchanger
https://adexchanger.com/ad-exchange-news/amazons-h...
2 AdExchanger.com 1141 62 16 01 Feb 2019
DSPs In A Tight Spot As Amazon, Google And In-Housing Make Gains | AdExchanger
https://adexchanger.com/ad-exchange-news/dsps-tigh...
2 AdExchanger.com 1076 61 15 01 Feb 2019
Inc. Mag’s Revenue Survey Indicates Slowing Growth In Ad Tech | AdExchanger
https://adexchanger.com/ad-exchange-news/inc-mags-...
2 AdExchanger.com 1247 63 16 01 Feb 2019
Inside Criteo: Examining The Gears That Run The Engine
https://adexchanger.com/ad-exchange-news/inside-cr...
2 AdExchanger.com 1970 65 15 01 Feb 2019
For Kiehl’s, More Data and More Business Hasn’t Meant More Advertising | AdExchanger
https://adexchanger.com/ad-exchange-news/kiehls-da...
2 AdExchanger.com 1081 61 15 01 Feb 2019
Snap Democratizes Ad API; AT&T Never Came Back To YouTube | AdExchanger
https://adexchanger.com/ad-exchange-news/wednesday...
2 AdExchanger.com 995 61 29 01 Feb 2019
Accuen Continues To Decline As Omnicom Clients Move Away From Trading Desks | AdExchanger
https://adexchanger.com/agencies/accuen-continues-...
2 AdExchanger.com 964 63 15 01 Feb 2019
Marketers Explain - 'What Is An Agency?' | AdExchanger
https://adexchanger.com/agencies/whats-an-agency/
2 AdExchanger.com 1552 70 24 01 Feb 2019
Flash In The Pan: Historical Lessons Of Adobe's Macromedia Acquisition
https://adexchanger.com/data-driven-thinking/flash...
2 AdExchanger.com 1591 62 24 01 Feb 2019
How Digitally Native Brands Succeed On Programmatic | AdExchanger
https://adexchanger.com/data-driven-thinking/how-d...
2 AdExchanger.com 1221 61 20 01 Feb 2019
Inaccurate Segments May Be Costing Advertisers Billions | AdExchanger
https://adexchanger.com/data-driven-thinking/inacc...
2 AdExchanger.com 1144 63 30 01 Feb 2019
Surviving Social In B2B Marketing | AdExchanger
https://adexchanger.com/data-driven-thinking/survi...
2 AdExchanger.com 1194 60 18 01 Feb 2019
Ad ID Consortium Joins Forces With DigiTrust | AdExchanger
https://adexchanger.com/data-exchanges/ad-id-conso...
2 AdExchanger.com 741 60 17 01 Feb 2019
How NPR Is Pushing The Podcast Industry Forward | AdExchanger
https://adexchanger.com/digital-audio-radio/npr-pu...
2 AdExchanger.com 1166 63 16 01 Feb 2019
Adobe Hooks Into More TV Inventory As Addressability Slowly Coalesces | AdExchanger
https://adexchanger.com/digital-tv/adobe-hooks-int...
2 AdExchanger.com 970 62 15 01 Feb 2019
Beachfront Appoints Chris Maccaro As CEO To Ride The Video Ad Wave | AdExchanger
https://adexchanger.com/digital-tv/beachfront-appo...
2 AdExchanger.com 812 61 15 01 Feb 2019
Panoply Lays Off Editorial Staff In Transition To Focus On Tech | AdExchanger
https://adexchanger.com/digital-tv/panoply-lays-of...
2 AdExchanger.com 1259 62 16 01 Feb 2019
Roku Assembles “Justice League” Of Measurement Partners For OTT Advertising | AdExchanger
https://adexchanger.com/digital-tv/roku-assembles-...
2 AdExchanger.com 726 62 15 01 Feb 2019
Programmatic's Slow Payment Problem Puts A Strain On The Industry | AdExchanger
https://adexchanger.com/exchange-ideas/programmati...
2 AdExchanger.com 1894 65 16 01 Feb 2019
Apsalar and Singular Merge With An Eye On Busting Mobile Data Silos | AdExchanger
https://adexchanger.com/mobile/apsalar-singular-me...
2 AdExchanger.com 982 61 15 01 Feb 2019
Startup Backed By A Crew Of Angels, Including Jonah Goodhart, Raises $6.8 Million Series A To Gather Self-Declared Data | AdExchanger
https://adexchanger.com/mobile/startup-backed-crew...
2 AdExchanger.com 1030 63 15 01 Feb 2019
Acxiom’s European Privacy Officer (Mostly) Demystifies GDPR | AdExchanger
https://adexchanger.com/online-advertising/acxioms...
2 AdExchanger.com 1451 62 15 01 Feb 2019
Consorting With The Frenemy: Ad Tech Players Partner For Shared Identity Matching | AdExchanger
https://adexchanger.com/online-advertising/consort...
2 AdExchanger.com 1096 61 15 01 Feb 2019
The Crawl, Walk, Run Guide to Lifetime Value | AdExchanger
https://adexchanger.com/online-advertising/crawl-w...
2 AdExchanger.com 2031 61 16 01 Feb 2019
Digital Ad Market Soars To $88 Billion, Facebook And Google Contribute 90% Of Growth | AdExchanger
https://adexchanger.com/online-advertising/digital...
2 AdExchanger.com 787 60 16 01 Feb 2019
IAB Europe Releases GDPR Standards For Passing Consent To Ad Tech Buyers | AdExchanger
https://adexchanger.com/online-advertising/iab-eur...
2 AdExchanger.com 940 61 16 01 Feb 2019
Still On The Blocks, But Blockchain Ad Tech Hopes To Race This Year | AdExchanger
https://adexchanger.com/online-advertising/still-b...
2 AdExchanger.com 1282 64 15 01 Feb 2019
Adobe And AppNexus Shed Light On All Fees From DSP To SSP | AdExchanger
https://adexchanger.com/platforms/adobe-appnexus-s...
2 AdExchanger.com 799 60 16 01 Feb 2019
Chartbeat: Only A Third Of Google AMP Publishers See Traffic Boost | AdExchanger
https://adexchanger.com/platforms/chartbeat-only-a...
2 AdExchanger.com 1127 61 16 01 Feb 2019
Facebook Slowly Embraces MRC, Agrees To Independent Audit | AdExchanger
https://adexchanger.com/platforms/facebook-slowly-...
2 AdExchanger.com 1444 68 18 01 Feb 2019
MediaMath Will Drop Supply Partners That Game The Auction | AdExchanger
https://adexchanger.com/platforms/mediamath-will-d...
2 AdExchanger.com 1609 64 16 01 Feb 2019
Time Inc. Overhauls Analytics To Make Content Creation Data-Driven | AdExchanger
https://adexchanger.com/platforms/time-inc-overhau...
2 AdExchanger.com 1005 60 15 01 Feb 2019
Your Move, Apple: Facebook Intros First-Party Cookie Option To Power Its Tracking Pixel | AdExchanger
https://adexchanger.com/platforms/your-move-apple-...
2 AdExchanger.com 837 62 16 01 Feb 2019
A Marketer’s Guide To GDPR | AdExchanger
https://adexchanger.com/privacy/marketers-guide-gd...
2 AdExchanger.com 3412 62 15 01 Feb 2019
A Publisher’s Guide To GDPR | AdExchanger
https://adexchanger.com/privacy/publishers-guide-g...
2 AdExchanger.com 1719 64 15 01 Feb 2019
CafeMedia Uses Watson AI To Power Context-Driven Private Marketplaces | AdExchanger
https://adexchanger.com/the-sell-sider/cafemedia-u...
2 AdExchanger.com 1109 61 15 01 Feb 2019
A Silver Lining In The Looming End Of DoubleClick Sales Manager | AdExchanger
https://adexchanger.com/the-sell-sider/silver-lini...
2 AdExchanger.com 1185 60 18 01 Feb 2019
Turner Ad Sales Boss Donna Speciale Wants To Blur The Line Between Linear And Digital | AdExchanger
https://adexchanger.com/tv-2/turner-ad-sales-boss-...
2 AdExchanger.com 1543 63 15 01 Feb 2019
Has Out-Stream Video Come Of Age? | AdExchanger
https://adexchanger.com/tv-and-video/has-out-strea...
2 AdExchanger.com 1676 61 22 01 Feb 2019
[not crawled]
http://adexchanger.com/ad-exchange-news/friday-072... (HTTP 301)
1
[not crawled]
http://adexchanger.com/ad-exchange-news/friday-072... (HTTP 301)
1
http://adexchanger.com/ad-exchange-news/breckenrid... (HTTP 301)
Redirect to: https://adexchanger.com/ad-exchange-news/breckenridge-tourism-taps-power-social-media-snaps/
1 13 Feb 2019
http://adexchanger.com/ad-exchange-news/can-spotif... (HTTP 301)
Redirect to: https://adexchanger.com/ad-exchange-news/can-spotify-make-programmatic-audio-mainstream/
1 01 Feb 2019
http://adexchanger.com/ad-exchange-news/friday-072... (HTTP 301)
Redirect to: https://adexchanger.com/ad-exchange-news/friday-07292016
1 15 Feb 2019
http://adexchanger.com/ad-exchange-news/friday-090... (HTTP 301)
Redirect to: https://adexchanger.com/ad-exchange-news/friday-09042015/
1 02 Feb 2019
[not crawled]
http://adexchanger.com/ad-exchange-news/friday-072... (HTTP 301)
1
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1 02 Feb 2019
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1 01 Feb 2019
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1 01 Feb 2019
AdRoll Exceeds $300M Revenue Run Rate, Names Adap.TV Vet Toby Gabriner President | AdExchanger
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AdRoll Names Former Adap.tv Chief Toby Gabriner As CEO | AdExchanger
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AdRoll Rebrands, Splits Into B2B And B2C Divisions | AdExchanger
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Do Advertisers Like Outstream Video? | AdExchanger
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ANA/White Ops: Ad Fraud Will Actually Go Down In 2017, From $7.2 Billion To $6.5 Billion | AdExchanger
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Bad Ad Epidemic: 28% Have At Least One Quality Issue | AdExchanger
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Bad Ad Epidemic: 28% Have At Least One Quality Issue | AdExchanger
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1 Bad Ad Epidemic: 28% Have At Least One Quality Issue 701 16 2 15 Feb 2019
About.com Retires, Rebrands As Vertical Publisher Group Dotdash | AdExchanger
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Demandbase’s New Chief Privacy Officer Weighs GDPR's Impact On Ad And Mar Tech | AdExchanger
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Dynamic Creative And The Rise Of The Automated Brand | AdExchanger
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Dynamic Yield Raises $31M To Drive Machine Learning For Retail Marketers | AdExchanger
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Experian’s Marketing Suite Becomes Cheetah Digital As It Seeks To Modernize | AdExchanger
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Facebook Instant Articles: A Trojan Horse For Audience Network | AdExchanger
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Flashtalking Merges With Spongecell To Fuel US And Global Expansion | AdExchanger
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Uncertainty In EPrivacy; Instagram Tests Payments | AdExchanger
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IAB Tech Lab Unveils Transparency Framework For Assessing Data Segments | AdExchanger
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IGN Publisher Ziff Davis Rewrites Its Video Playbook | AdExchanger
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Integral Ad Science Unveils Pre-Bid Video Segments To Boost Viewability By The ‘Threshold’ | AdExchanger
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Malware Surfaces In Facebook Ads; Holding Companies Prepare To Spend Big On Amazon | AdExchanger
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Media.net Has Been Quietly Helping Publishers Move To Server-Side Bidding | AdExchanger
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MediaMath CMO Joanna O’Connell Exits, Returns To Forrester | AdExchanger
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Big Layoffs At AudienceScience; Publishers Get No Money For Instagram Stories | AdExchanger
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Location-Based Headwinds; Podcasting Has Grown Up | AdExchanger
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Oracle To Acquire Digital Measurement Firm Moat | AdExchanger
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1 AdExchanger.com 1518 68 17 01 Feb 2019
Penske Media Pilots ‘Player Bidding’ With SpotX And JW In A Bid To Boost Video Revenue | AdExchanger
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1 AdExchanger.com 1058 61 15 01 Feb 2019
It’s Pin A Long Time Comin’: Pinterest Adds Search Advertising | AdExchanger
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Podcast: Merkle's Data Worldview | AdExchanger
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Rakuten’s Neal Richter Works To Make Programmatic Transparent | AdExchanger
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REI Scales New Personalized Peaks With Weather-Triggered Social Ads | AdExchanger
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Standard Media Index: YouTube’s Direct Ad Spend Down 26% In Q2 Amid Brand Safety Crackdown | AdExchanger
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The Complete Guide To CDPs | AdExchanger
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The New York Times Touts TV And Voice In NewFront Pitch | AdExchanger
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1 AdExchanger.com 768 60 15 01 Feb 2019
Spotify Opens A Programmatic Sales Channel; Unilever Buys Dollar Shave Club | AdExchanger
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Time Inc. To Acquire Adelphic And Build A ‘People-Based DSP’ | AdExchanger
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ComScore Analyzed Cord-Cutter Behavior; Verizon Will Likely Be Slow To Integrate Yahoo | AdExchanger
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1 AdExchanger.com 1172 61 35 13 Feb 2019
Higher Ed Embraces Advanced Ads; Who Influences The Influencers? | AdExchanger
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1 AdExchanger.com 1005 60 29 02 Feb 2019
Omnicom Gets McDonald's; Donald Trump's Campaign Relies On TV And Phone | AdExchanger
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Rubicon Joins First-Price Auction Club; Diageo Is Latest Brand To Demand More Transparency | AdExchanger
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Video Scarcity Pushes Publishers To Consider Context – Not Just Reach | AdExchanger
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Snapchat Teams Up With Foursquare; Facebook And Google Take On Fake News | AdExchanger
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YouTube To Suspend Third-Party Ad Serving In The EU | AdExchanger
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AdExchanger Talks Podcast Epsiode 29: AdRoll Rolls On
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Podcast: GroupM's Social Life | AdExchanger
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1 AdExchanger.com 599 62 16 13 Feb 2019
Podcast: Marketing Finds Its Voice | AdExchanger
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Podcast: Optimizing The Upfront Buy | AdExchanger
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How Beeswax Brought Transparency To Legendary Entertainment’s Programmatic Strategy | AdExchanger
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Campbell’s Taps Into Pinterest Data To Soup Up Its Content Strategy | AdExchanger
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Ecom Startups Purple And MVMT Take The Drudgery Out Of Cross-Channel Data Wrangling | AdExchanger
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1 AdExchanger.com 923 60 15 13 Feb 2019
Is It Even Worth Working With P&G? 9 Ad Tech CEOs Sound Off | AdExchanger
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1 AdExchanger.com 1372 64 15 01 Feb 2019
Kraft CMO: First-Party Data Fuels Content And Ads | AdExchanger
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1 AdExchanger.com 1764 61 17 01 Feb 2019
Regulatory Challenges Stall Programmatic Pot | AdExchanger
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1 AdExchanger.com 997 60 16 13 Feb 2019
Retailers L’Occitane And Alice + Olivia Merge Marketing With The UX | AdExchanger
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1 AdExchanger.com 1066 60 15 13 Feb 2019
Roy Rogers Restaurants Taps New Marketing Chief To Beef Up On Digital | AdExchanger
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1 AdExchanger.com 1465 62 15 15 Feb 2019
Unilever CMO Keith Weed Demands Ad Platforms Make “A Positive Contribution To Society” | AdExchanger
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Agencies Ramp Up Facebook Expertise With Blueprint Training Certification | AdExchanger
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1 01 Feb 2019
AI And The Agency: Lingerie Brand Cosabella Replaced Its Agency With Artificial Intelligence | AdExchanger
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1 AdExchanger.com 1557 64 15 15 Feb 2019
Cannes 2016: McCann Worldgroup Faces Down The Challenges Of Programmatic Creative | AdExchanger
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1 AdExchanger.com 1587 61 15 15 Feb 2019
Cannes 2017: Media And Creative Agencies Vie For Programmatic Creative Control | AdExchanger
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1 AdExchanger.com 1047 65 15 02 Feb 2019
Demystifying Agency Data Platforms | AdExchanger
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Goodway Group Prez Jay Friedman Fights The Good Fight Against Last-Click Attribution | AdExchanger
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Havas’ Hybrid Approach To Programmatic | AdExchanger
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1 AdExchanger.com 1409 60 15 13 Feb 2019
iCrossing President On Voice Search: 'I Don’t Even Think Google Knows How It Will Develop' | AdExchanger
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1 AdExchanger.com 1451 64 15 02 Feb 2019
IPG At Industry Preview: It’s Not Just About Providing Value, It’s About Proving It | AdExchanger
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1 AdExchanger.com 843 60 15 02 Feb 2019
IPG’s Michael Roth Says CPGs Are Coming Back | AdExchanger
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1 AdExchanger.com 989 63 15 02 Feb 2019
Magna: OTT Will Reach $2 Billion In 2018 | AdExchanger
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1 AdExchanger.com 1054 60 15 02 Feb 2019
Magna: Programmatic Video And Mobile Grow Up | AdExchanger
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1 AdExchanger.com 957 61 15 15 Feb 2019
MAGNA And Zenith: Digital Growth Fueled By Programmatic, Mobile And Video | AdExchanger
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1 AdExchanger.com 1232 62 17 02 Feb 2019
Mindshare, Jivox And AppNexus Launch Solution To Tie Programmatic With DCO | AdExchanger
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1 AdExchanger.com 773 60 15 13 Feb 2019
Omnicom’s PHD Leans Into The Future Of The Media Plan | AdExchanger
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Three Challenges Agencies Face While Orchestrating Creative Messaging | AdExchanger
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Adobe Integrates Analytics And Audience Manager To Connect Marketing To Media | AdExchanger
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1 AdExchanger.com 1026 60 15 01 Feb 2019
Allison Schiff | AdExchanger
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Ad Tech Isn’t Overpriced | AdExchanger
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Aside From GDPR, Many Changes On The Horizon For User Data | AdExchanger
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Attribution Is Nice, But Who’s Taking Responsibility For Validation? | AdExchanger
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Can Facebook Catch Up To Google In Travel Advertising? | AdExchanger
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Hard Or Soft, Brexit Will Be Tough On Ad Tech | AdExchanger
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Many Ad Tech Companies Have At Least One Glass Wall | AdExchanger
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Marketers, When Using Geofencing To Watch Consumers, Regulators May Be Watching You | AdExchanger
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Mobile Performance Advertising Is Broken. Here’s How To Fix It | AdExchanger
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Navigating Location Data’s Ethical Minefield | AdExchanger
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We Need Ad Fraud Measurement Standards | AdExchanger
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Oracle, Salesforce, Adobe, TTD, Oath, Indie SSPs, Roku And LiveRamp Must Come Together | AdExchanger
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People-Based Marketing’s Biggest Problem: The Retargeting Conspiracy | AdExchanger
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The Customer Service Imperative In Ad Tech | AdExchanger
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The Future Of Search Has No Keywords | AdExchanger
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The Growing Role Of AI In B2B Marketing | AdExchanger
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The Problem With Metrics | AdExchanger
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There Are No Organic App Downloads | AdExchanger
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This ‘Oil’ Should Fuel Creative Campaigns, Too | AdExchanger
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Through Consolidation And Net Neutrality Repeal, The Duopoly Becomes A Lots-More-Opoly | AdExchanger
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Is Transparency Fueling Advertiser Paranoia? | AdExchanger
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Understanding The Value Of Ad Inventory: Targeting Is Only Half The Battle | AdExchanger
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Could A Universal Rating System For Websites End Brand-Safety Woes? | AdExchanger
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Vendors Shouldn’t Fear Incrementality | AdExchanger
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Is Viewability Part Of The Archaic Or Part Of The New? | AdExchanger
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What Happens When Telcos Stop Sharing their Location Data? | AdExchanger
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With Google Barring DMP Pixels on GDN, Has It Thrown Baby Out With The Bath Water? | AdExchanger
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Acxiom CEO: 'Signs' That Facebook May Reverse Data Import Policy | AdExchanger
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Why Ad Tech And Agencies Are Turning To Employee Data Science Courses | AdExchanger
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Advertisers Distrust Data. Will Labeling Solve The Problem? | AdExchanger
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Data Monetization Startup Narrative Helps Buyers And Sellers Find Each Other And Clinch The Deal | AdExchanger
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Experian Buys Device ID Firm 41st Parameter for $324M, Gets AdTruth In The Bargain | AdExchanger
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Ghostery Sheds Its Ad Tracker, Sells Off Its Plug-In To Focus On Compliance | AdExchanger
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Intel Analyzes Clickstream Data For A Look Inside The Full Funnel | AdExchanger
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Investors From Ad Tech And Politics Contribute To SafeGraph's $16M Series A | AdExchanger
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Tapad Is Getting Out Of The Media Services Game | AdExchanger
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BBC Launches First-Ever Audio Ads On Podcasts | AdExchanger
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Panoply Courts Big Brands With Audience-Based Podcast Buys | AdExchanger
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Podcast Upfront 2018: Networks Get Numbers To Back Up Their Shows | AdExchanger
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CEO Bill Demas Bets On Massive Growth For Shopkick, The Pokémon Go Of Shopping Apps | AdExchanger
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SessionM Raises $35M To Help Merge Marketing Automation With Mobile And Digital Media | AdExchanger
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Digital Out-Of-Home Media Courts Exchanges With DPAA Programmatic Standards | AdExchanger
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AT&T’s Play Against The Duopoly Hinges On Scaled Addressable TV And Brand Dollars | AdExchanger
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DISH Opens A Programmatic Exchange, Enables RTB
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FreeWheel And Operative Launch Initiative To Bridge The Buying Gap Between Digital And Addressable TV | AdExchanger
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Outstream Video Faces Trackability Challenges | AdExchanger
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Samsung Ads Makes Its Pitch. What's It Selling? | AdExchanger
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Tim Conley Named CEO of Extreme Reach | AdExchanger
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VideoAmp Acquires a Clean-Up Crew For TV Data | AdExchanger
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VideoAmp Aims To Take The Pain Out Of Cross-Screen TV Planning | AdExchanger
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With The Rising Tide of Streaming Services, Tune-In Becomes Data Driven | AdExchanger
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Adobe Will Buy Ecom Platform Magento For $1.68B | AdExchanger
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Dynamic Yield Snags $32M In Series D To Up The Ante On Personalization | AdExchanger
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Kahuna Raises $45 Million And Explains Why Marketers Need A Different Email System | AdExchanger
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Connatix Raises $15M Series A To Help Publishers Navigate The New Video Ecosystem | AdExchanger
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ContentSquare Raises A $42M Series B To Democratize Data Analytics For Ecomm Brands | AdExchanger
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LUMA Partners’ Brian Andersen: Finding The Hot Spots In A Cooling Market | AdExchanger
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Why Do Public Companies Jump To Private Equity Firms? | AdExchanger
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VideoAmp Raises $21.4M Series B From Mediaocean To Unify TV and Video Planning | AdExchanger
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Today’s CMO Must Redefine Marketing And Identity | AdExchanger
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Salesforce Ventures Leads $23.8 Million Investment In SessionM To Tie Data Integration To Activation | AdExchanger
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Would Adobe Buy Marketo To Become A Major B2B Player? | AdExchanger
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2017 Marketer’s Guide To Location Data | AdExchanger
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AB InBev Gets Its Buzz On With A Blockchain-Enabled Mobile Campaign | AdExchanger
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Advertising Could Be The Key To Unlocking Emerging Markets | AdExchanger
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Anatomy Of Mobile Ad Fraud: Web Vs. App | AdExchanger
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Android And iOS Updates Pump The Brakes On Location Data | AdExchanger
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App Marketers Learn From Ad Tech, Even As They Abandon Ads | AdExchanger
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App Success Is Shifting From Downloads To Engagement | AdExchanger
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AT&T Can Acquire Time Warner, District Court Rules | AdExchanger
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Beacon Companies Pivot Toward Attribution As Acquirers Come A-Knocking | AdExchanger
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Beacons Are Still Trying To Find Their Place | AdExchanger
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Brands Think Outside The Box With OOH-Triggered Retargeting | AdExchanger
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Drawbridge Exits Media Business In Europe Before GDPR Storms The Castle | AdExchanger
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Ericsson Emodo Beefs Up Its Ad Tech Chops With Placecast Acquisition | AdExchanger
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Ericsson Is Rolling Out A Mobile Ads Platform For Telcos | AdExchanger
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Ericsson’s Mobile Ad Platform Taps Telcos To Validate Location Data | AdExchanger
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Ericsson’s Mobile Ad Platform For Telcos Is Ready For Business | AdExchanger
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Facebook And Twitter Ditched Their Dev Platforms At The Same Time – But For Different Reasons | AdExchanger
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Fairmont Tests Facebook Travel Ads – And Is Hungry For More | AdExchanger
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Google Allows Targeted Ads Based On First-Party Data | AdExchanger
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In-App Header Bidding Is Hot. Next Up: Facebook | AdExchanger
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I/O Developer Conference: Google Lays Out Its Vision For An AI-Driven World | AdExchanger
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Leanplum Picks Up $47 Million In Series D With An Eye On AI | AdExchanger
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In A Marketing Cloud Space Full Of Goliaths, Apsalar Wants To Be Its Mobile David | AdExchanger
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Match To Its Attribution Partners: ‘Your Reporting Sucks. Fix It.’ | AdExchanger
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What Is A Mobile DSP? | AdExchanger
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Pinsight Taps Carrier Data To Verify The Accuracy Of Location-Based Campaigns | AdExchanger
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ProYo Scoops Up Market Share With Location Data-Infused Marketing Strategy | AdExchanger
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Snaplytics Debuts Snapchat Measurement Tool With API Workaround | AdExchanger
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UK Airline Monarch Tries Cookieless Attribution To Cover Data Gap | AdExchanger
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Verve Snaps Up Receptiv To Take A Bite Out Of The In-App Video Market | AdExchanger
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Wedding Planner Platform The Knot Says ‘I Do’ To Mobile | AdExchanger
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How Private Exchanges Are Changing The Standards For Programmatic Native | AdExchanger
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Xaxis-Owned Plista And Jivox Hook Up To Blend Native With Dynamic Creative | AdExchanger
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Luma And JEGI: Ad Tech Companies Shouldn’t Bet On A Chinese Buyout | AdExchanger
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Ad Tech Vendors Wrestle With IAB Europe’s Transparency And Consent Framework | AdExchanger
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Ad Trade Groups Sound The Alarm As Apple Closes The First-Party Cookie Jar | AdExchanger
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Ads.txt Study Shows Huge Publisher Losses To Domain Fraud | AdExchanger
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Advertisers That Operate On The Fringes Get Tripped Up By Automation | AdExchanger
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Why AOL Came Back While Yahoo Came Up Short | AdExchanger
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As Google Restricts Its Ad ID, Advertisers Debate Whether To Use Ads Data Hub | AdExchanger
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Why Criteo Is Battling Fierce Headwinds In 2018 | AdExchanger
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Criteo’s Direct Bidder Gives Publishers First-Price Auction Option | AdExchanger
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How Dish Uses Non-Cookie Browser Data To Recognize Online Audiences | AdExchanger
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Flashtalking Acquires Encore, Adds Attribution Services To Its Offering | AdExchanger
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Fraudsters Have Media Plans, Too | AdExchanger
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Google Plans To Join The IAB Europe GDPR Framework, But The Devil Is In The Details | AdExchanger
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IAB Europe And IAB Tech Lab Go Live With GDPR Consent Framework | AdExchanger
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Index Exchange Halts Bid Caching, Used Auction Game For 50% Of Impressions | AdExchanger
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Salesforce Marketing Cloud CEO Stutz On Data, Paid Media And The “Passing Fad” Of The CDP | AdExchanger
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Shopper Marketing Undergoes A Digital Evolution | AdExchanger
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TAG Goes Full Steam Ahead With Its Anti-Fraud Program | AdExchanger
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Tracking The Fallout From Safari's Tougher Cookie Stance | AdExchanger
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